World’s Best Cat Litter™ GiveLitter™ 2016
2016 marks the 6th year that World’s Best Cat Litter™ has been running their GiveLitter™ charity. This year their goal is to donate up to 90,000 lbs of their corn cat litter when fans play their new online interactive game, PURRRSUIT.
The shelters to receive the 90,000 lbs of cat litter have already been selected and there are 9 of them in total.
Available for free download as an app for iOS and Android devices, or for computer play at www.worldsbestcatlitter.com/givelitter, PURRRSUIT challenges cat-lovers to “pet” animated cats to make them purr. By keeping all the cats happy, players advance through increasingly challenging levels. World’s Best Cat Litter™ will use engagement with the game to determine how much litter is donated throughout the year.
Since it began in 2010, the GiveLitter™ charity has teamed up with World’s Best Cat Litter™ fans to donate 456,651 pounds of free litter to shelters serving homeless cats across the country. In the past, fans cast online votes to donate litter. Says Broders, “There are still over three million shelter cats in the U.S., and we’re always looking for new ways to boost awareness. That’s what PURRRSUIT is all about.”
For the game lovers out there, the challenge is to see who can beat level 4!
The more you play (year round!), the more World’s Best Cat Litter™ donates! This first “round” with the first three shelter partners will last through the end of April. The game is live year round, so beginning in May they’ll announce a new set of partners.
You can play the Purrrsuit game here.